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Founders Brewing secures funds for $40.4m expansion By DBR Staff Writer
Founders Brewing in the US has secured funds from the Michigan Business Development Program for its $40.4m expansion plan.
Alcoholic > Beer > News
SABMiller to enter Brazilian beer market By DBR Staff Writer
Global brewing major SABMiller has agreed to expand its product presence to Brazil, under a partnership with Grupo Petropolis.
Alcoholic > Beer > News LoneTree Cider, 2X4 Brewing partner for US distribution By DBR Staff Writer
Canadian establishment LoneTree Cider has entered into a distribution partnership with 2X4 Brewing & Imports for the US market.
Alcoholic > Beer > News
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Unibroue launches seasonal beer Éphémère Canneberge
By DBR Staff Writer
Unibroue, one of the most highly awarded breweries in North America, with world-renowned brands including La Fin du Monde, Blanche de Chambly, 17 Grande Réserve, Terrible and Maudite, has introduced its latest seasonal release, Éphémère Canneberge, a unique beer enhanced with the refreshing tartness of ripe cranberries.
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Anheuser-Busch slashes jobs in US over sales decline
By DBR Staff Writer
Belgian brewing major Anheuser-Busch InBev is reducing its workforce and consolidating its sales division in the US, citing slump in sales volume.
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EU seeks easy access to Japanese beer market
By DBR Staff Writer
The European Union (EU) is planning to talk to Japan on opening the latter's beer market to the European countries prior to the signing of a free trade deal in 2015.
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Appalachian Mountain Brewery Q3 revenue increased by 77%
By DBR Staff Writer
Appalachian Mountain Brewery, announced 3nd Quarter revenue increased significantly and was up 38 % to $266,283 compared to 2nd Quarter 2014 at $192,450.
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Carlsberg invests in Greece and Norway businesses to expand market share
By DBR Staff Writer
Danish brewer Carlsberg is planning to merge its Mythos Brewery with Olympic Brewery, in order to expand its market share in Greece.
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Newburyport Brewing expands product presence to New Hampshire
By DBR Staff Writer
US-based Newburyport Brewing has expanded its product presence to New Hampshire, under a partnership with New Hampshire Craft Alliance.
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Big Rock Brewery launches Winter Spice Ale
By DBR Staff Writer
Big Rock Brewery has introduced newest Brewmaster's Limited Edition, Winter Spice Ale, which is now available for a limited time.
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Ninkasi Brewing selects new partner for distribution in Alberta
By DBR Staff Writer
US-based establishment Ninkasi Brewing has selected Copper & Theory Artisan Beer Supply as its new partner for distribution in Canada.
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Beau's All Natural Brewing chooses green electricity
By DBR Staff Writer
Beau's All Natural Brewing Company, already one of Canada's most sustainably operated breweries, is taking the next step in its sustainability journey.
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Blue Ribbon acquires Pabst Brewing
By DBR Staff Writer
Blue Ribbon Intermediate Holdings, a partnership between American beer entrepreneur Eugene Kashper and TSG Consumer Partner, has completed the acquisition of Pabst Brewing.
Alcoholic > Beer > News
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Buy the latest industry research online today!
The Brazilian Beer, Cider & Pre-mixed Spirits Market: What Consumers Drink and Why? 31 October 2013 Why was the report written? Marketers in the Beer, Cider & Pre-mixed Spirits market face a major challenge. Understanding market size and segmentation is valuable, but the key to effective targeting is knowing just how valuable specific consumer groups are, and being able to quantify the impact of consumer trends. This data report solves these problems by providing survey-based data on consumer trends and consumer groups, and market data that shows the exact size of consumer groups, how much of the Beer, Cider & Pre-mixed Spirits market they account for, and which consumer trends drive their behavior. What is the current market landscape and what is changing? As consumer confidence increases with economic recovery, consumer trends will be directly affected. Since the global financial crisis of 2008–2009 the organized retail market has been characterized by an increase in the amount of discounted and own-brand products. Beer &Ale, Flavoured Alcoholic Beverages, Lager, and Low Alcohol Beer & Lager are not considered essential items and therefore consumption patterns have been negatively affected. As economic and market recovery continues over 2012, consumption patterns will record a positive trend in both the medium and heavy frequency bands and the amount of non-users should decrease. What are the key drivers behind recent market changes? Consumers’ uptake of products and the influence of consumer trends are fundamental causes of change in markets – making knowing what these trends are and the extent of their influence crucial. The survey-based data provided in this report examines over 20 consumer trends that affect the market and examines the share of consumption across 26 consumer groups. This data provides a detailed insight into exactly who the consumer is and just how much impact the latest consumer trends are having. What makes this report unique and essential to read? The data provided is unique in the market as it tracks consumer behavior through to its actual value impact on a product market. This provides readers with a unique data analysis of the market, allowing marketing tactics and strategy to be updated in line with the very latest consumer behaviors. Buy online from $7990